Newsweek: “The Original Mad Man”
How David Ogilvy transformed advertising and Americans’ shopping habits.
The Wall Street Journal: Gifted Seller, Kilted Eccentric
The man behind the Hathaway man, ‘good to the last drop’ Maxwell House coffee and a world-wide agency.
Joe’s View: Blog Review about King of Madison Avenue
The fame of David Ogilvy was eventually eclipsed by flashier advertising men in the 1960s and 1970s, but Kenneth Roman’s new book The King of Madison Avenue shows how Ogilvy’s revolutionary campaigns for Hathaway shirts and Schweppes sparkling waters changed the whole bus…
Ken Roman speaks about ‘The King of Madison Avenue’, David Ogilvy. Is legendry ad man David Ogilvy a genius? In 1965 Fortune magazine concluded that he might be. Perhaps the man to answer this question is Kenneth Roman, Ogilvy’s first biographer whose book The King of Madison Avenue hit shelves earlier this year. In this Business Briefing Roman took us inside Ogilvy’s mind and his world and offered some unique insights into the man gained by years working alongside the advertising giant. The session was a highlight of the Marketing Industry Network calendar. Attendees asked the author about the man who created modern advertising and developed many of the principles by which many have succeeded.
Interview with Ken Roman in London
Not a day goes by when Ken Roman doesn’t get asked about the show “Mad Men”. This video is his response and below is a review of his book by Drayton Bird.
The Drayton Bird Blog: New David Ogilvy biography out now – Tells you what his biography failed to.
Ad Age: Holding Court with the King of Madison Avenue
Former Ogilvy Chairman Ken Roman Looks Back on the Life, Times and Legend of David Ogilvy There are three questions one can justifiably ask of a biography: Who the hell is this joker anyway; why is he so important that a book was written about him; and finally, what’s in it for me — or more…
Op-Ed in Chief Executive Magazine
A former advertising chairman looks at the branding efforts of U.S. carmakers and wonders what ‘big ideas’ they stood for
FT.com – Portrait of advertising’s brilliant tyrant
In 1989, having dismissed Martin Sorrell as “this gnome” and vilified him in the Financial Times, David Ogilvy took up Mr Sorrell’s offer to absorb Ogilvy & Mather into WPP and make Ogilvy non-executive chairman.
Our Critic’s Tip Sheet On Current Reading: David Ogilvy Admired; Memoirs Miniaturized; and Sexual Perversity Embraced
Is there still room in our hearts for a business hero? Wall Street buccaneers are toxic for now, but what about a business titan safely segregated from high-finance chicanery? Kenneth Roman’s The King …
Publishers Weekly: The King of Madison Avenue Review
Roman, former chairman and CEO of Ogilvy & Mather, paints a fascinating portrait of one of advertising’s most eccentric-and beloved-characters. Bo…
The Miami Herald : Ogilvy – King of Advertising
A new biography of original Mad Man David Ogilvy illuminates his life and times. BYLINE: RICHARD PACHTER, . 304 pages…
WWD Reviews The King of Madison Avenue
David Ogilvy: Ad Man With Big Ideas by Valerie Seckler Advertising pioneer David Ogilvy is known for creating famed images such as the eye patch-wearing man in the Hathaway shirt, yet he is considered a master of the soft sell because of his belief that ads should focus on selling products…